written by Daniel Somerset From the patent of the telephone in 1876 by Alexander Graham Bell to the first demonstrated use of the mobile/cellular phone more than forty years ago today, few other devices have made such an impression on the lives of people throughout the world. As early as […]
Estimated reading time: 4 minutes
written by Daniel Somerset The US has seen a steady increase of not only households with pets but also the amount of money spent on these companions. While sources vary on the exact growth, the bottom line is ownership and costs are going up. These family members bring joy and […]
Estimated reading time: 1 minute
written by Jackie Lorch, Many readers will be familiar with the website Kickstarter, where friends, acquaintances or complete strangers starting their own creative enterprises request help with funding: to make a music video, create an art portfolio, expand a home business. Since 2009, 4 million people have pledged funds for […]
Estimated reading time: 2 minutes
written by Melissa Geathers Evolving parental roles are leading to new inroads to male insights when it comes to market research. Dad is no longer sole provider detached from his home environs with peripheral connections to his family. Today’s dads are working dads, stay-at-home dads, single parent dads and same-sex […]
Estimated reading time: 2 minutes
In this issue: See how SSI sample covers the globe; Sign Up for SSI’s new webinar; Learn all about DMAs; Read “Dr. Pete” on sample size; Know where SSI is speaking; Celebrate Movember! Click here to read the most compelling articles.
Estimated reading time: 20 seconds
written by Trish Daily I came across a recent article that Myspace.com is back. I’ve heard of Myspace, but never used it. I completely missed that phase/obsession. While I don’t have anything to compare the new Myspace to, according to this article, it’s completely revamped, and seems to be focused […]
Estimated reading time: 41 seconds
written by Jackie Lorch The three-dimensional “wooden” bookshelves on the iPad…trash can icons that look like round wire baskets … the “click” when taking a photo with a digital camera… electric candles with sculpted plastic wax drips. These are all examples of skeumorphism – the presence of decorative elements which […]
Estimated reading time: 2 minutes
written by Trish Daly Just 10 years ago, neighborhood driveways in the US would be littered with the daily newspaper, delivered bright and early. Today, we don’t see many newspapers in driveways, awaiting homeowners to come out to retrieve them and read them over their morning cup of coffee. Instead, […]
Estimated reading time: 56 seconds
written by Trish Daly Sure, the kids are back in school, and yes, we’re getting some relief from the heat and humidity with the fall season right around the corner, and of course it’s football season here in the US. But what I’m really looking forward to is…the new fall […]
Estimated reading time: 1 minute
written by Trish Daly I recently had to buy a new cell phone, and believe it or not, I’d rank buying a new cell phone down there with car and mattress shopping. After much deliberation, I finally decided to buy a smartphone. After narrowing it down to a smartphone, I […]
Estimated reading time: 1 minute